MacBook M3 may "miss the appointment" for 2023

Apple analyst Ming-Chi Kuo predicts that the MacBook M3 will not appear until 2024.



According to The Verge, in a new post from Apple analyst Ming-Chi Kuo, he predicts that it is likely that the company will not launch the MacBook line running the M3 processor chip this year.



Up to now, there have not been any reliable rumors about when Apple will launch its first laptop with a new generation chip. But earlier in August, Bloomberg journalist Mark Gurman suggested that Apple could introduce the M3 chip for "low-end" Macs during an October launch event.




Apple may not launch MacBook M3 products this year.





Reports suggest that Apple may put the M3 chip, which is expected to have a more efficient 3nm process, into product lines such as the 13-inch MacBook Pro, 13- and 15-inch MacBook Air, and the new Mac Mini. Gurman believes that Apple's fan community will be able to see all these new products next year.




However, it would not be surprising if Apple decided to postpone the launch of the MacBook. Last year, the company skipped the launch of new Macs in the October event and waited until January 2023 to reveal the MacBook Pro with M2 Pro and M2 Max chips. But since analyst Kuo only mentioned MacBooks in his recent post, it's still possible that the new iMac will launch this fall.





Apple is said to be developing a low-cost MacBook line to compete with Chromebook models in the education sector. The line could launch as early as the second half of 2024.

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A report from Digitimes shows that Apple may launch a new product line to differentiate itself from the company's existing MacBook Air and Pro products. The report claims the exterior will still use a metal shell but will be made of "different materials" and the cost of mechanical parts will be lower.




The time frame for the launch of the new MacBook line is said to be based on related activity at the company's major suppliers such as Quanta Computer and Foxconn. Therefore, it is unlikely that a super cheap MacBook will launch in the first half of next year.




According to DigiTimes Research, more than 13.9 million Chromebooks were shipped in 2019, increasing to more than 30.4 million in 2020 and 33.5 million in 2021. This underscores the popularity of budget laptops. cheap from Google in the education sector, especially during and around the global pandemic.




Chromebook sales are said to have slowed since the end of the blockade, although the scale of device production is still larger than before the Covid-19 pandemic. The number of educational institutions using Chromebooks over the past few years is also said to have grown rapidly, especially when compared to iPads - whose sales are converging in the education market.







Remember, this is the first rumor that Apple is actively developing a new MacBook line that the company will price lower than current MacBook products. So everything remains questionable until the report is verified from other reliable sources.

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